Worth Collection PopUp at NYFW Style Dimension

Influencers, editors, and designers alike all poured into the Cadillac House in SoHo, Manhattan on February 8th for the 2019 WWD Style Dimension.

The NYFW event was a meeting of the minds for the fashion influencer set and The Worth Collections was in the middle of the action.

Both Worth New York and W by Worth were on exhibit at the event to showcase the Spring 2019 lines. Pieces from both collections were on display for attendees to try on and take pictures with. Influencers and fashion editors snagged great content and even better conversation with some star stylists on hand to showcase both Worth New York and W by Worth.       

Each year Women’s Wear Daily (WWD) organizes the fabulous NYFW Style Dimension event with panel discussions on style that include the most influential names in fashion from the past year.

For this year’s event, co-creative directors of Oscar de la Renta and Monse shared their collective experiences throughout their careers in fashion and how they rose to their positions within the acclaimed fashion house.

Other panel guests included:

Laura Wolfe, VP of Marketing at Klarna |
Christie Ferrari, Influencer and Clinical Psychologist at Christieferrari.com |
Sydne Summer, Influencer at Sydne Style |
Jason Rembert, Designer of Aliette |
Court Williams, Creative Lead, Luxury Fashion at Instagram |
Rebecca Minkoff, Co-Founder and Creative Director at Rebecca Minkoff |
Micaela Erlanger, Celebrity Stylist and Bestselling Author |

The theme of the conversations was focusing on being bold and authentic when engaging with an audience on a social media platform for a brand. “Maintaining clear market differentiation while working to evolve a brand” (WWD.com) was a large point within discussions.

The Worth Collections activation was spectacular with branded pieces and racks of our finest pieces from the Spring 2019 collection.

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